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The Sales domain is your command center for pipeline management and customer acquisition. Built as a projection of Spine Fabric, it unifies data from Salesforce, HubSpot, Outreach, Gong, and more into one contextual workbench. You spend less time switching tools and more time moving deals forward. Domain Purpose: Enable revenue teams to discover, qualify, progress, and close opportunities with full context, AI assistance, and governed actions that write back to source systems.

Human Workbench

Views, tabs, and tasks AEs and SDRs use daily.

AI Workbench

How Twin assembles context and proposes next steps.

System Flow

How Spine ingests and projects sales data.

Execution Flow

From intent to source-system write with receipts.
Core Entities
  • Lead: a prospect who has shown interest.
  • Account: an organization you are selling into.
  • Opportunity: a qualified deal with stage and value.
  • Contact: an individual stakeholder at an account.
  • Activity: calls, emails, meetings, and notes.
  • Deal: the active sales engagement tied to an opportunity.
  • Quote: a pricing proposal sent to a buyer.
  • Forecast: a rollup of expected revenue by period.
Key Views
  • My Pipeline: your open opportunities and next actions.
  • Forecast: period rollup for managers and RevOps.
  • Deal Reviews: deep context on active deals.
  • Active Prospects: leads being worked by SDRs.
  • Won/Lost Analysis: closed outcomes and patterns.
Primary Workflows
  • Lead Qualification: assess fit and intent before creating opportunity.
  • Deal Progression: advance stages with evidence and approvals.
  • Forecast Update: commit deals and adjust projections.
  • Handoff to CS: transition closed-won accounts to success teams.
  • Loss Review: capture reasons and lessons from closed-lost deals.

Domain Details

Operating model, responsibilities, and KPIs.

Domain Views

Table of all views and projection rules.

Business Context

Entities, relationships, and events.

Integrations

Source systems feeding the Sales domain.